New Vintage Place brings urban industrial charm to old West Side smokestack building

When 889 Broadway Avenue reopens as New Vintage Place in March, it will look much different than it has for the past decade. 

The 15,000-square-foot space is adjacent to American Seating Park's Off-Broadway Apartment Complex, and aside from its most recent occupant, Club Sixx, has played host to a handful of other failed nightclubs in the past. 

However, as Pioneer Construction, Co. wraps up renovations over the next month, the building's interior will be all grown up – transformed into a three-story banquet hall, complete with a full second-floor build out and seating for 400 people. 

"Having two distinct, expansive, column-free hall spaces hosted downtown offers a real cool historic feel," says Project Manager Chris Beckering, who is vice president for strategic business operations at Pioneer Construction Co. 

The high ceilings, big windows, exposed brick and steel columns work together to create a genuine urban feel with the benefit of nearly unlimited free, on-site parking, Beckering says, adding that keeping the architectural integrity of the existing building was important in the renovations. 

"We initially worked with the footprint of the existing building, I think this building is an architectural landmark and we want to preserve the architectural integrity of it, but also make it far more accessible and improve the flow for events," he says.  

West Michigan Caterer will be the exclusive caterers for New Vintage Place and West Michigan Caterer President Bob Johnson says the restored historic venue’s central location off expressways, outdoor amphitheater and ample free parking on site are just a few of the features that make the space an exciting new addition for his business.  

“I think it’s a very cool building, it’s actually ah historic buildings so the fact it’s being restored to its natural beauty is just amazing,” Johnson says. “It was actually the power center for the entire American Seating Park when it was originally built, so it’s got a really cool history to it and it’s going to be just an amazing space.” 

Johnson says his team is setting up the state-of-the-art audio visual system now, and plans to open New Vintage Place by March 15. 

“The sky is the limit, anything is possible,” he says. “You bring us an event or an idea and we will make it happen.” 

To learn more about hosting your event at New Vintage Place, call (616) 459-8150 or visit West Michigan Caterer’s website or Facebook page.

Written by Anya Zentmeyer, Development News Editor
Images courtesy of Pioneer Construction, Co. 
Enjoy this story? Sign up for free solutions-based reporting in your inbox each week.