Muskegon's new Club Envy plans to be the envy of entertainment venues

Deborah Johnson Wood

A new club in downtown Muskegon plans to be the envy of local entertainment venues seven nights a week. But don't expect to just sit around at Club Envy, a 10,000-square-foot entertainment emporium at 441 W. Western – the activities here are meant to get feet tapping and bodies moving.

After Dave Nichols, 44, lost his job at Alcoa Howmet, he thought, "what the heck, there's no better time than the present," he says. "(Owning a club) is something I've wanted to do for a while."

So he bought the gutted building. Then he, his daughter Misty Nichols, club manager Peggie Clovis, and friend Dave Tejchma started working on the build-out, adding floors, ceiling, restrooms and VIP rooms located in the middle of the action.

When the club opens on February 11, entertainment will be Wednesdays through Saturdays. Each night will have a different attraction, such as, country line dancing, funk in-line dancing, college night, DJ's, blues bands and concert nights that feature two or three regional and national bands.

In early March, the club will add Tuesday night entertainment, and in late March Monday nights will join the schedule.

"Tuesdays will be Ladies' Nights," says Nichols. "Ladies will get in free; we'll have DJ music and giveaways for hair salons, tanning and invite vendors to set up tables. Mondays will be open mike nights for musicians of any type of music or comedians."

Nichols had local artists paint wall murals and he plans to have some "edgy art shows with live bands."

"Everything I own is invested in this," Nichols says. "There's no backing from banks or other investors."

Source: Dave Nichols, Club Envy

Deborah Johnson Wood is development news editor for Rapid Growth Media. She can be contacted at [email protected]. Have a development news tip for Rapid Growth? Contact us at [email protected].

Enjoy this story? Sign up for free solutions-based reporting in your inbox each week.