Lowell publisher’s custom photo books selected by Xerox for national photography show

By: Deborah Johnson Wood

After just one year in business, Lowell-based Freeze Frame Publishing will showcase its custom photo books in the Xerox booth at the PMA Show in Las Vegas—the nation’s largest photo imaging industry trade show.

Jennifer Johnson, Laura Hughes and, Laura’s husband Ken Postema own Freeze Frame Publishing. Postema also owns Color House Graphics, the company that prints the user-created photo books, cards and calendars for Freeze Frame using Xerox’s iGen digital printers.

“One of the things that make Freeze Frame different than our competitors is we have two ways of doing things,” says Laura Hughes. “Our customers can download our software from our web site, or they can request a disk and we’ll send a CD that has a PC and MAC program. That’s perfect for people who want to create their own photo books or cards, but have slow Internet connections.”

Unlike some web-based photo services, Freeze Frame’s software keeps the photos on the customer’s hard drive, rather than storing them on a web site. Once the customer creates their photo product, they simply submit it to Freeze Frame’s web site for printing, or mail a CD or flash drive to the company for processing.

When Hughes found out that Xerox requested Freeze Frame’s photo books for the PMA show, she contacted Russell Climie of Tiberius Images to create some outstanding books. She had met Climie through Local First, but had never worked with him.

“We contacted Russ and asked him to create a couple of books using our software and his photography,” Hughes says. “We printed and bound them and sent them off to Xerox. It’s a big feather in our caps to be selected to be part of this show.”

Source: Laura Hughes, Freeze Frame Publishing; Russell Climie, Tiberius Images

Deborah Johnson Wood is development news editor for Rapid Growth Media. Her company, Alpha2Omega Writing Services LLC, is a member of Local First. She can be contacted at [email protected].

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