"There are eight million stories in the naked city; this has been one of them."
OK…referencing the tag line from an iconic 1950s police drama
seems a bit random, but the sentiment is true. There are countless very interesting untold stories about West Michigan’s tech sector, and Mike Sudyk is determined to get the bottom of it.
Sudyk is the vice president of operations of the EC Group International, a Comstock Park-based firm that builds software teams for product-based software companies, and he is the force behind GR Tech List
, a website that features video-stories about local tech scene and companies.
The inspiration (and purpose) of GR Tech List is a bit counterintuitive. It comes from Sudyk’s interest in helping share the story of the EC Group— which he thought was best done by telling the story of other companies in the broader West Michigan tech community. “Being a local company around since 1999, we have actually had a very little number of clients in West Michigan, and it was only until recently that we started to invest in the local tech scene. We started to get more involved with networking and realized that there is a lot of cool stuff going on in Grand Rapids. It seemed unfortunate to not have more awareness to what was going on.”
When it comes to storytelling, video is the tool of choice for Sudyk, especially when your recent marketing hire is very creative and has ton of experience with film and video. “We had seen that video is such a powerful medium for storytelling, and that is what drove us to hire a full time creative director,” Sudyk says, referring to Maria VanDyken. “She does all our video production, and, having gone through the process ourselves, we know the value but also the pain of having to figure out how to tell your story. We realized that we can offer this to the tech community to hopefully bring more awareness to the region, as well as get us plugged into these companies to develop a mutually beneficial relationship.”
Sudyk describes the GR Tech List as a side project for the EC Group, and he is letting the project grow organically before making definitive plans for the site’s next steps. “We would like to see it grow so that it becomes the go to spot for people to get an idea of what is going on in the Grand Rapids tech scene,” he explains. “Eventually there is an opportunity to drive potential investors to the site, as well as talent that the region needs to stay competitive. I believe in the old saying that ‘a rising tide lifts all boats,’ so the opportunity to build the region is a net positive to everyone here.”
To date, there have been 10 videos filmed and eight videos posted on the site
. Sudyk says his team identifies potential companies to profile, typically small to mid-size tech firms and everything is provided free of charge. “The reaction has been really positive so far,” he says. “The companies are very happy to have been featured, and they have been actively promoting the site to their networks. We have not done a significant amount of general promotion of the site as of yet but are planning to in the next two months to drive traffic to the site.”
Sudyk says GR Tech List is designed to be a win-win. For the EC Group, “it plugs us into the community, builds our brand awareness, opens up new opportunities, and helps us keep a finger on the pulse of the region.” For the greater tech sector, “the vision is to spotlight how great West Michigan is and that it is a place that technology companies are flourishing and then to help facilitate the growth of the region.”
To learn more about the EC Group, you can visit their site here.
View the GR Tech List site here.
Writer: John Rumery, Innovation and Jobs News Editor