Detroit's premiere business publication says ArtPrize illustrates the common vision behind business in West Michigan – something that Detroit's may want to borrow.
According to excerpts from the story:
Richard DeVos co-founded Amway Corp. and ranked 61st on Forbes list of richest Americans last week. His son, Dick, ran for governor three years ago.
But these days in Grand Rapids, the new joke goes, both men are perhaps best known as the grandfather and father of Rick DeVos.
A star has been born in that West Michigan city which has embraced 27-year-old Rick's brainchild — ArtPrize.
If you can, head to GR this week to see it for yourselves. More than 1,200 artists from around the world connected online with more than 150 venues within three miles of downtown to hold the most unusual of art exhibits: a popular one that thousands of people — art fans and not — are flocking to.
Last week, I was among a dozen business folks from Detroit who traveled to see this phenomenon. We were wowed.
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